Well, they had us at the porcelain “paper” cups in Tiffany blue.
The folks at Tiffany & Co. have renovated the fourth floor of their Fifth Avenue flagship, which includes a new Home & Accessories Collection and the store’s first retail dining concept — The Blue Box Café. The result is a space and an experience that is open, intimate and just plain fun, “a window,” as chief artistic officer Reed Krakoff calls it, “into a new Tiffany.”
That Tiffany has an airy, modern feel with curated areas for a variety of clients. Parents to be won’t want to miss the baby boutique with such sweet offerings as a piggy bank in the new Tiffany blue and cream color block pattern that also turns up on dinnerware. Noses will scent the Tiffany Fragrance Laboratory, a bar-like space featuring the new Tiffany fragrance with its notes of iris, patchouli and musk. Bookworms can cuddle up in a lounge with some rare books whose presence represents a collaboration between Tiffany and Assouline. Fans of Elsa Peretti’s abstracted hearts and other works will be happy to know she has a dedicated space as well.
Elsewhere the floor mixes classic items with novelty gifts — a collar and leash in Tiffany blue for Fido, a silver sailboat, rocket and race car for sporty types, interoffice envelopes in Tiffany blue leather for the stylish worker. Of course, you’ll still find such classic items as the “Return to Tiffany” necklace and bracelet. On a recent visit, a woman purchases matching cufflinks for her fiancé. While she waits for her gift, a waiter serves her and her companion a complimentary glass of Champagne.
In a far corner, patrons delight in the new café, the quintessence of elegance in Tiffany blue, overlooking Central Park. The seasonal menu embraces lunch and high tea as well as morning offerings all day.
That way, you can always have “Breakfast at Tiffany’s.”
For more, visit tiffany.com.