Blo Greenwich shows love to the blowout

Blo Blow Dry Bar, a growing franchise, recently opened on Greenwich Avenue, offering on–the-go blowouts and makeup application for busy gals.

It’s one of the most common hair vexations known to (wo)man.

You have something important to do, someone important to meet or you’re inclined to liven up your look, but the stress of teasing, straightening or blow-drying your tired tresses leaves you opting for the same old ‘do.

Blo Blow Dry Bar in Greenwich has a solution — and it’s all in its neon pink “menu” book.

The salon, which held its grand opening Jan. 19, is part of a growing Canadian franchise that’s showing love to the not-so-traditional blowout. (Cuts and color need not apply.) With nearly 100 locations, including two in Connecticut, clients are comforted with the playful — but oh-so-true — motto:   “You’re not cheating on your hairdresser.” 

No cut, no color, no commitment. Simply a fresh new look for on-the-go women.

The 1,200-square-foot space has a high-spirited ambiance with pops of pink sprinkled throughout its sleek stainless steel counters. The eight styling stations boast lush white chairs, as well as a makeup station, where clients can have their hair and makeup done simultaneously. 

Client having her hair washed at Blo Blow Dry Bar in Greenwich. Photograph by Aaron Kershaw Photography.

How’s that for a swift pampering sesh?

The stylists — referred to as expertly-trained “blo-ers” — offer a selection of seven signature ’do’s ($45), including high society (a classic topknot), pillow talk (a sexy bed-head look), red carpet (a runway-ready, high-volume look), go fish (a simple fishtail braid), holly would (bouncy curls), executive sweet (pin-straight), and hunt club (a genteel ponytail, styled high or low). If a client is seeking something more adventurous that, perhaps, isn’t on the menu, they may opt for the Up Do a La Carte, and the stylists will replicate the look. 

Clients may also select the Blo on the Go bridal service, which brings the Blo services to any event. Or brides approaching the big day can request Blo’s signature bridal bar, which includes a personalized consultation. 

The salon is owned by the husband-and-wife team of Bruce and Marianne Hammer, who live in New Rochelle. Having worked in the marketing industry for years, the pair — parents of two — became interested in opening their own business a few years ago. When they came upon Blo, it seemed like the perfect opportunity to invest in their future — and their locks — while making clients look (and feel) their most beautiful. 

Not to mention, Marianne has always been a fan of blowouts herself. With her beautiful brown hair styled in face-framing waves, she spoke enthusiastically of offering services that served to boost her clients’ confidence.    

A self-confessed diva, I was more than thrilled to select the pillow talk style from Blo’s little pink book, something different from my usual straightened look. Lauren Beeman, who has been styling hair for 10 years, provided exceptional service as she tackled the task of taming my lush locks. After a shampoo and conditioning session, she got to work and, in just 45 minutes, I left the salon with a tousled bed-head look that was both sexy and long-lasting. 

I couldn’t ask for better than that.

Blo Blow Dry Bar is at 6 Greenwich Ave., Greenwich. The hours are 9 a.m. to 5 p.m. Mondays through Wednesdays, 9 a.m. to 7 p.m. Thursdays through Saturdays and 10 a.m. to 5 p.m. Sundays. Walk-ins are accepted. For more, including reservations, visit blomedry.com or call 203-340-9176.

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