…Something new…something blue at Bloomie’s

How hot is the color blue this season? So hot that Andy Murray wore a teal tennis outfit and blue tennis shoes for his fun faceoff with the equally stylish Novak Djokovic at a Madison Square Garden exhibition match recently.

We at WAG are in a blue mood, too, but in the best possible sense of the phrase. And so is Bloomingdale’s. Indeed, they may have to change the name of the store to Bluemie’s.

For spring, Bloomingdale’s is featuring everything from Church’s blue and white spectators for men to Ashley and Mary Kate Olsen’s angular lapis lazuli and amazonite necklaces to Frette’s Delft Blue bedding to Lalique’s Midnight Blue Collection to Petra Nemcova’s Be the Light New York candle in map-printed cobalt blue with an American Blue Bell Bliss scent to…We must stop as we’re beginning to turn blue with all these goodies.

And that’s just for starters. Bloomie’s is also home for the March 15 American launch of Dita Von Teese’s lingerie collection, with its myriad lacy, lusty and leopard-print styles. Dita herself will be on hand at the 59th Street flagship March 20 at 6 p.m. For more, click on to http://www1.bloomingdales.com/shop/search?keyword=dita+von+teese&x=0&y=0.

Finally, we’re part of the Bloomie’s White Plains scene 6-8 p.m. March 13 for “A Night of Beauty.” Join us for makeup applications and demonstrations, hand massages, hors d’oeuvres from 42 the Restaurant and a reading from my just published novel “Water Music” (Greenleaf Book Group). It’s the sexy, timely tale of four gay athletes, their loves and rivalries.

Think “Fifty Shades of Grey” meets “Brokeback Mountain.”

Or should that be Fifty Shades of Blue? To RSVP, call (914) 684-6266 or email lorna.simpson@bloomingdales.com.

For more on the color blue, check out WAG’s March “Empowerment” issue. For more on Dita Von Teese’s lingerie collection, look for WAG’s April “Horse Power” issue. And for more on my novel and a recap of World Tennis Day at Madison Square Garden, check out my Editor’s blog here at wagmag.com or on my website, thegamesmenplay.com. – Georgette Gouveia 

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