Pharoah phans, we are coming up to a big two weeks.
First, American Pharoah – whom owner Ahmed Zayat has called “poetry in motion,” admittedly with some prejudice – graces August Vogue, out July 23.
Then from July 31 to Aug. 1, it’s the Pharoah Phan Phest at Monmouth Park, leading up to AP’s running in the $1 million William Hill Haskell Invitational there on Aug. 2.
In the meantime, you can meet AP jockey Victor Espinoza July 27 at the Millennium Hotel’s Hudson Theatre when Steiner Sports Marketing and Memorabilia presents a “Triple Crown Celebration.” The event is part of an exclusive deal Espinoza has signed with the New Rochelle-based company.
“We are delighted to welcome Victor to the Steiner athlete family, and to further extend our brand into thoroughbred racing,” said Steiner. “The historic performance was one for the ages, and we are thrilled to be able to offer product for collectors to preserve this memory that will last a lifetime.”
The agreement will include a collectibles line, as well as a series of fan experiences with Espinoza and special guests, and marketing and sponsorship opportunities with leading companies.
The cutting-edge product of the “Victor Espinoza and American Pharoah Collection” will include signed photographs from all three Triple Crown races, a variety of collages, racetrack dirt from historic Belmont Park and shadow boxes featuring replica whips and horseshoes.
Steiner Sports will also be announcing a series of events with Victor Espinoza and the American Pharoah team with the goal of bringing its customers and clients as close as possible to history.
Racing fans can also have their own tickets and programs from the historic Belmont race hand-signed by Victor. Email sendins@steinersports.com for pricing and more information.
VIP packages for a “Triple Crown Celebration With Victor Espinoza” are priced at $499 and include two tickets, a photo with the jockey and a limited edition signed canvas. General admission is $119 for a ticket to the discussion and Q & A with Steiner and Espinoza. These guests will receive a commemorative Triple Crown framed art piece. For information and tickets, please call 914-307-1065 or email MarketingGroup@steinersports.com.
To view the entire collection, visit SteinerSports.com. And for more on the cultural meaning of “American Pharoah,” look for WAG’s August “Passion Plays” issue. – Georgette Gouveia
