The Metropolitan Museum of Art enters augmented reality

The Metropolitan Museum of Art and Verizon have launched “The Met Unframed,” an immersive virtual art and gaming experience with enhancements powered by Verizon 5G Ultra Wideband, featuring more than a dozen one-of-a-kind digitally rendered galleries and nearly 50 works of art from across The Met’s vast collection. At a time when access to one of the world’s greatest art collections is limited, “The Met Unframed” brings a creatively reimagined Met experience to people wherever they are.

TheMetUnframed.com invites online visitors to explore digital galleries and play games that unlock augmented reality (AR) versions of the art on view that can then be displayed virtually at home. “The Met Unframed” is accessible from any 4G or 5G smart device and is available for free for a limited five-week run.

Within the experience, four of the AR works of art are enhanced with activations accessible to users on Verizon 5G Ultra Wideband. These users can watch the objects come alive in AR thanks to high-speed responsiveness and ultra-low lag.

Max Hollein, director of The Metropolitan Museum of Art, commented, “Our mission since The Met’s founding 150 years ago has been to connect people to art and ideas, and to one another – something we’ve found to be more powerful than ever over these last months of isolation and uncertainty. ‘The Met Unframed’ brings the museum to audiences wherever they are in an innovative viewing experience in which users can virtually visit iconic spaces and engage with The Met’s masterpieces, learn more about the works in a playful way through AR and enjoy bringing the art into one’s own surroundings. ‘The Met Unframed’ expands the ways in which we can understand, experience and appreciate art.”

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